At B12 LOVE, functional medicine is the foundation of everything we offer. It’s not just a philosophy—it’s how we operate, how we serve, and how we help our clients feel their best. From nutrient injections to IV therapy, detox support to hormone balancing, every service is designed with a functional medicine mindset: to uncover the root cause, support the whole body, and create lasting health.
Our Founder and CEO, Dr. Shannon, is a licensed Functional Medicine Doctor. Her approach combines the science of modern medicine with the wisdom of nature, bringing compassion and clinical insight to every protocol we create. Under her guidance, B12 LOVE has become a trusted destination for proactive, personalized wellness rooted in functional medicine principles.
What is Functional Medicine?
Functional medicine is a patient-centered approach to health that addresses the root causes of illness, not just symptoms. Unlike conventional care, which often focuses on diagnosing and medicating diseases, functional medicine asks, “Why is this happening?” and then seeks to restore balance in the body.
This model views the body as an interconnected system. It recognizes that genetics, environment, and lifestyle all play a role in chronic disease.
How Does Functional Medicine Work?
Functional medicine practitioners take a deep dive into your health history. They might look at:
- Ways to increase longevity
- Preventative medicine
- Diet and digestion
- Micronutrient levels
- Stress levels and sleep patterns
- Toxin exposure
- Hormonal balance
- Genetic predispositions
Advanced lab testing is often used to uncover hidden imbalances. From there, a customized plan is created, which may include nutrition, supplements, stress management, movement, and lifestyle changes.
This personalized strategy supports the body’s natural healing process.
Functional Medicine vs. Conventional Medicine
Conventional medicine excels in acute care—emergency surgery, infections, trauma. Functional medicine shines in chronic conditions like:
- Autoimmune disorders
- Digestive issues
- Hormonal imbalances
- Fatigue and brain fog
- Thyroid dysfunction
- Skin conditions like acne or eczema
Rather than suppressing symptoms with medication, functional medicine works to optimize function across all systems.
Why More People Are Turning to Functional Medicine
People are living longer (and want to maximize this!)—but they want to live better, too. More and more individuals are seeking ways to optimize vitality and stay energized and resilient as they age. They’re no longer satisfied with impersonal doctor appointments and symptom-suppressing prescriptions. Conventional medicine often acts as a bandage, offering medication without addressing the real issue beneath the surface.
Functional medicine offers a true alternative: one that focuses on prevention, longevity, and whole-body wellness. It’s proactive, not reactive. Clients want solutions that get to the root, support optimal function, and help them thrive—not just survive.
Resources to Learn More
If you’re interested in learning more, here are some helpful resources:
- Institute for Functional Medicine – Education and certification body for practitioners
- Chris Kresser – Functional medicine expert and clinician
- Mark Hyman, MD – Leading voice in functional medicine and integrative health
- Cleveland Clinic Center for Functional Medicine – Hospital-based functional medicine program
Functional medicine isn’t just about treating illness. It’s about creating vibrant, lifelong health by honoring the uniqueness of your body. Whether you’re facing chronic symptoms or simply want to feel your best, this approach offers a fresh path forward.
